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The reasons for EMSAM trouble (my pdoc = founder)

Posted by UgottaHaveHope on May 5, 2007, at 0:14:38

In reply to Emsam article on Wall Street Journal Online, posted by saturn on May 2, 2007, at 18:50:06

My pdoc is ONE of the founders of the Emsam patch, and this is what I have gathered (disclaimer: my pdoc did not say any of this):

1. It was never marketed. Go to your local grocery stores pharmacist and ask "How are people doing on Emsam?" They will say "Huh, what?" You never saw Emsam commercials like you did for Prozac (world's worst drug) and others. And those famous drug reps really never marketed Emsam to the pdocs when they brought them steak and chicken for lunch every other day.

2. It costs too much for patients ($500/month is ridiculous). That's more than just about any other meds, including stuff for diabetes and your heart.

3. Insurers dont like the price, therefore it is not on some approved med lists (It's on most, but not all, and it's because of price.)

HOWEVER, the GOOD news is that the EMSAM patch is the beginning of a new wave of antidepressants, etc., that can be taken through a skin patch. More to come, you can bet your house on that.


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poster:UgottaHaveHope thread:755308
URL: http://www.dr-bob.org/babble/20070502/msgs/755948.html