Posted by jerrympls on April 11, 2005, at 18:20:31
In reply to Re: Approvable rather than approved = delayed launch, posted by Phillipa on April 11, 2005, at 18:05:37
> Interesting just when Lunesta is released. Fondly, Phillipa
the makers of Ambien are pulling out this CR version to compete with Lunesta. However, according to my pdoc - the makers of Lunesta are planning a HUGE HUGE marketing campaign to blow Ambien out of the water - especially since Ambien is only FDA approved for 7-10 days and Lunesta is approved for long-term use.
poster:jerrympls
thread:482705
URL: http://www.dr-bob.org/babble/20050408/msgs/482981.html