Posted by Ritch on January 4, 2003, at 10:10:42
In reply to Re: Lexapro and the Pharmrep, posted by Phil on January 4, 2003, at 7:27:01
.....I think your products should not be advertised because docs have to convince patients another drug besides, say Nexium(sp), is better for them. Patients want the drug on TV.
If drug companies weren't spending a fortune on advertising, spin doctors, free samples, coffee mugs, pens, donuts, dinners, company cars, vacations, etc., they could send the doctors the bottom line from an unbiased source in a 5 minute video.....Well put Phil! Another thing: The medications might be a tad cheaper too.
poster:Ritch
thread:134394
URL: http://www.dr-bob.org/babble/20021230/msgs/134445.html